I watched CTRL (Hindi, Indian based) yesterday, after a few recommendations. I should have stuck with my own watchlist (lol). The movie was about raising awareness on privacy settings and social media platforms. Good one tho! The story follows a couple bloggers on social media. The initial story part of plot shows them being happy, exploring places and brands. Showing a perfect couple picture.
Later, the girl finds out the guy is cheating after a tech meetup. Since they are public figures, the news spreads quickly. To delete his digital presence, she uses an AI tool called ctrl.ai. This AI seems talkative and has access to her microphone and video. It also monitors her activities, schedules and more. The AI even gives her tips and helps her regain popularity through brand advertising. She gets used to talking to it.
The ex-boyfriend tries to contact her with something secret, but he’s murdered. When she tries to find the reason, there is something big. He had been trying to spread awareness about privacy policies and how company influence our choices and collects our data. Though, she has evidence, the blame falls on her. The girl feels powerless and withdraws from the fight against the powerful one.
In the end, she gets back back to her dad’s business. To avoid loneliness, she starts talking to the AI again. The movie has a strong message about privacy. How addictive these are. The visuals and interface were stunning. However, the way it’s shown through app interfaces might make it hard for some viewers to follow. The transitions between apps can be confusing.
Overall, CTRL raises awareness, but it’s best suited for viewers with a medium level of understanding about privacy. Privacy is a key theme here, much like in the Korean movie Unlocked also highlights the dark sides of it. Give them a try. Both are available in Netflix.
Cheers
PS: AI? Totally not addictive…? Yup, sure! 😜
Check out the other movies reviews
If you like what you see and wish to support my work, then
Share your thoughts/suggestion at the comment section or mail at
randomwhyss[@]gmail[dot]com
Don’t miss out! Get notified about new blog posts straight to your inbox !
(No spam, pinky promise!)
Enter your mail to receive updates
Random Whys 