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#DecodeAgri17: Who will grow the crops in a world obsessed with tech?

2–3 minutes

This morning, I saw a cartoon from The New Yorker. The caption reads: “One day, son, this farmland will be yours to sell to a tech company building data centers.” Funny. But maybe not that far from reality.

Across the world, fiber cables are being laid, AI models are being trained, and server farms are expanding. Developed countries are busy building the backbone of the digital economy. Many of them import food often from the same developing countries now selling land to tech parks.

So here’s the question: If farms become servers, and developing nations can’t tech up fast enough, who’s going to grow our food?

In developed nations, tech powers agriculture. Smart irrigation, soil sensors, drones, and robotics help farmers produce more with less. Even if they import certain foods, their systems are tech backed and resilient.

But in many parts of the developing world, it’s a different story. Small farmers still run on 2G. Many don’t have access to smartphones, real-time data, or even reliable weather forecasts. We talk about AI in agri, but on ground it sounds more like: Can we get data on rainfed maize in a district? Sorry, we operate under 2G… still loading.

Let’s be clear. This isn’t a tech vs agri debate. That’s a false binary. The real question is, Why aren’t they working together?

We don’t have to pick between grain and gigabytes. Agri and tech should go hand in hand. Data centers need land. So do crops. It’s not about this or that. It’s about how and who.

The truth is the land used by solar parks and server farms is still minimal overall. Most of it is near metros or degraded zones. But if tech is rolled out without inclusion, then it becomes another land grab.

Countries like India need to lead with a middle path. One that invests in both digital infra and agricultural resilience. We can’t afford to choose between food and future. We need both. So, back to the question.
Who will grow crops in a world obsessed with tech?

The answer won’t come from code alone. It’ll come from policies that value land, systems that include the small farmers, and tech that doesn’t leave anyone buffering.

Because no matter how advanced we become, we still need to eat. Governance sits at the heart of this. Who owns land? Who makes decisions? Who benefits? That’s where we’ll go next.

Cheers!

Check out the other post: Just Start. Finish What You Start!

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Just Start. Finish What You Start!

1–2 minutes

These two phrases show up everywhere. From podcasts to Instagram captions to tweets to wallpapers to ted talks. They sound almost too simple, like generic advice someone throws in when they don’t know what else to say. But they hold more weight then we assume.

Starting looks easy from a distance. We can preach. But when it’s our turn, it hits different. The hesitation creeps in. Overthinking starts. Everything that could go wrong would crash our minds. The longer we wait, the heavier it gets.

Starting doesn’t need clarity. It needs motion or to be precise, action. One move. One line. One step. Starting requires something raw. The willingness to look stupid, to be misunderstood, to not know how it ends and still, to begin. That’s how we could break the loop. It’s not perfect. But it’s honest.

Then comes the real test, Sticking with it and then finishing it.

Finishing doesn’t come with energy drinks and hype songs. It comes with boredom, setbacks, self doubts, silence. It demands consistency without applause. Discipline when no one is watching.

That’s where the real self-trust is built. It’s about keeping your word to yourself. These two decisions to begin, and to follow through are something important and foundational.

Start. Then finish. Everything else is noise.

Cheers

Check out the other post: Who will read the research papers?

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Who will read the research papers?

2–3 minutes

That question came to me suddenly yesterday as I was looking for journals to publish a research paper. Not as a critique. Not even as a complaint. More like a quiet hit. We live in a time where almost nobody including me reads the full paper anymore. Not the 30 pages of dense text, not the appendices, not even the abstract. We feed the PDF into LLMs, and it spits out exactly what we need. A summary. Key takeaways or outcomes. The time it takes to truly read something. Efficiently replaced.

It saves time. It gives access. We don’t need a PhD to understand something anymore. It teaches as if we are kids. Feynman saying, IYKYK. More tailored prompts are required. Mostly, LLMs are the first to reach a paper. It digest the content, chunk it, and deliver it clean and neat to the rest of us.

But then, Who are we writing for?

Because the old idea was simple. Publish, get cited, gain credibility, contribute to the field. But now, LLMs doesn’t care if your paper was published in Nature or some unknown journal. It doesn’t care about your impact factor or your h-index. It just reads. It pulls based on what’s relevant to the query.

Are we not writing for people, but for LLMs? I am not sure, whether we reached there yet. If that’s true, then the journal isn’t the final destination anymore. The model is.

LLMs are brilliant at summarizing. They are terrifyingly bad at connecting dots. But do they know when not to apply a finding? Does it understand the context? Do they know that a study on a small sample in a specific geography isn’t the applicable to all studies?

It is weird to notice that the research paper are evolving from a final product to a kind of raw material. So yeah. Who will read the research papers? Maybe no one. Maybe everyone. Or maybe just the machines. But some part of me still wonders what happens when no one reads the original anymore. Just layers of summaries, passed through models until the real voice gets lost.

Are we adding to a library, or just feeding a machine? Maybe both. Maybe that’s not as bad as it sounds. But someone should be asking, before we forget what it felt like to truly read.

Cheers!

PS: Yet to submit & even the pronouns are blurring for LLMs.

Check out the other post: What school never taught us!

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What school never taught us!

1–2 minutes

But life will, brutally. They taught us how to solve quadratic equations and drew labeled diagrams of mitochondria. But, life skills aren’t on the syllabus. No one prepares you for the mind games, identity crises or the weight of daily decisions. We need to pick these things up between breakdown, bad bosses, betrayals and 3 AM clarity.

These are the high agency, real life skills are the ones that decide how peacefully and powerfully you live. Here, the raw list.

  • Resilience
  • Composure under pressure
  • Moving in silence
  • Negotiation
  • Selling yourself and your ideas
  • Articulation
  • Diplomacy
  • Tolerance for uncertainty
  • Managing bandwidth (emotional and cognitive)
  • Boundaries / Selective ignorance
  • Internal validation over external validation
  • Responding > Reacting
  • Self – discipline
  • Recognizing patterns
  • Accountability
  • Second order thinking
  • Exit planning
  • Systems thinking
  • Optimism

Nobody give us a certificate for those. But these are the skills that build your core. Keep collecting them. Let me know if I have missed out anything.

Cheers

Check out the other post: When Life Pulls You Sideways

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When Life Pulls You Sideways

1–2 minutes

Life is what happens when you’re busy making other plans.

Most of us set goals. Daily checklists, yearly plans, even life dreams. We track, plan, visualize. Some of us (me) even hang up vision boards as reminders of what we’re building or want in the near future.

but life’s full time job is to mess with our plans and blow it.

Our regular day fills up fast unexpected calls, chores, deadlines, minor setbacks, emotional breakdowns and lot more. A week passes, then a month, and suddenly we’re far from the goals we once began with. We didn’t mean to drift. It just happened.

Some people stay focused, eyes on the path. Some of us waver, pause, get pulled sideways, and then slowly find our way back.

We don’t need to start over. Just recalibrate. So life doesn’t carry us too far from what we were meant to do.

Cheers

PS: Vision board is staring at me!

Check out the other post: Supershe Island!

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SuperShe Island!

2–3 minutes

Came across a post on SuperShe Island the other night while scrolling. It didn’t say much about the background. Something felt unfinished. But it pulled me in and landed here.

Turns out, the woman behind it, Kristina Roth, wasn’t from the usual yoga retreat kind. No bias here. Back in 2006, she started a boutique firm called Matisia Consultants in the US. Think business intelligence, ERP systems, digital transformation classic enterprise stuff. Within a few years, she had Microsoft and T-Mobile as clients. By 2015, her firm was pulling in $45 million in revenue. Forbes even listed her under Fastest-Growing Women-Owned Businesses.

But then, something shifted.

Roth started curating retreats. Small, private ones in places like Hawaii and Turks & Caicos for women. In 2017, Roth purchased 8.4 acres off the coast of Finland. Just trees, sea, and silence. She called it SuperShe Island. Four cabins, one sauna, open sky, shared meals, long pauses. It officially opened in 2018, hosting 8–10 women at a time. Not sure of cost details, eligibility (open to all or restricted people) and other details. And then, it vanished.

In late 2023, SuperShe Island was sold. No big announcement. The website is not accessible or live now. The new buyer didn’t share much either “no specific plans,” they reportedly said. Some online report claimed it got absorbed into a larger consulting firm. Some mentioned Akkodis (a global tech firm under Adecco Group). But none of them is clear. No press release. No trace of an official acquisition.

So here’s what we know. Matisia Consultants is no longer active under that name. There’s no public confirmation about what happened post SuperShe.

This isn’t a story of rise or fall. It’s just a phase or maybe a cycle. One chapter folding into another. People build things. Let them go and build another one. Not everything ends with a mic drop. Some just drift into the quiet they once tried to create for others.

And women who build something different even if only for a while are worth giving a shout out.

Cheers!

PS: No much info!

Check out the other post: X2 Club & #DecodeAgri04: The Organic Illusion!

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#DecodeAgri16: The Organic Illusion!

3–4 minutes

There is a certain comfort in picking up a vegetables and fruits wrapped in brown paper or with label as organic. It feels different. Calmer. Healthier. Sometimes, even holier.

Over the last few years, organic has become more than a word. It’s become a feeling. But like many things that get romanticized, the word has started slipping from its roots. Today, not everything that looks organic is organic.

Mentioned in earlier posts, PoPs and Their Far-Reaching Impacts and the Dirty Dozen Debate, but let’s understand the gap between what’s marketed and what’s practiced.

The rise of organic as a vibe

We are living in a time where aesthetic sells over substance. The moment we see green-toned branding, hand-written chalkboard menus, or words like organic, natural, chemical free, from the farm, we let our guard down and buy it. It’s understandable. We want to believe that someone, somewhere, grew our food with care without synthetic sprays, growth regulators, or artificial ripening agents.

This desire for authenticity has created a market where the appearance of organic matters more than the reality of it. Sellers have learned to speak and sell the language of conscious consumers.

I’ve worked with farmers who genuinely try to reduce chemical usage and lean towards traditional practices. I’ve also met sellers who loosely use the word organic because they know it gives them an edge. In many cases, even they don’t fully understand the depth of what organic really involves. The intention might be good, but the system is missing. And that’s where the problem starts.

What does real organic mean?

True organic farming isn’t a label. It’s a disciplined process. In India, if a farmer wants to be certified organic under systems like NPOP (National Programme for Organic Production) or PGS-India (Participatory Guarantee System), they have to commit to at least three years of conversion. That means no synthetic inputs (fertilizers, pesticides or any inorganic substances), strict field records, internal inspections, buffer zones, regular soil and residue testing, and an audit trail from seed to shelf.

Certification bodies come with their own systems of checks. Farmers have to maintain logbooks, verify seed sources, submit for inspections. Even after all this, every batch of produce might not pass. It’s hard, honest work.

In contrast, the term chemical free has no legal weight. A seller or farmer might skip pesticides but still use chemical fertilizers. Or maybe they used biopesticides but without dosage clarity or withdrawal period. Maybe they sprayed something mild once, but it still left residue. Without documentation, there’s no way to know. People gets confused with chemical free and organic.

Where do consumers stand?

It’s not easy being a conscious consumer in today’s food ecosystem. Everything looks green, healthy, honest. But the real work lies beneath the surface. This doesn’t mean we stop trusting farmers or small sellers. Many of them are doing their best, especially those in the early phase of conversion. But if we truly care about what goes into our bodies, we need to start asking better questions. Was this grown organically? Is there a certification? Look for terms like India Organic, PGS-India Organic, PGS-India Green or Jaivik Bharat.

Real organic farming takes time, investment, and commitment. Hence, we can also support the right efforts farmer groups trying for PGS certification, collectives that publish test reports, brands that share their sourcing stories honestly.

The more we learn about what goes into our plate, the more power we have to shape not just our own health but also the systems that feed us.

The procedure and labels holds different for the exports and imports. Maybe in the upcoming blogs.

Cheers!

Check out the other post: When brain shouted and gut whispered!

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When brain shouted and gut whispered!

3–4 minutes

Past few months, something’s been bothering me. A small fight not with anyone else, but between my brain and my gut. My brain has been making plans, solving things, analyzing every step. But my gut? It just quietly says, No or Yes. No drama. Just a feeling of calmness or anxiety. Sometimes, that gut feeling was right. Sometimes, my brain saved me. Not sure whether should let one ride over the other or just collab.

Out of dumb scrolling, read a Tesla quote

If you want to find the secrets of the universe, think in terms of energy, frequency, and vibration.

I didn’t really get it back then. But now? I’m trying to understand what he meant. I am a science person more of into biology then physics. So, its quite new.

Like, sometimes I walk into a room or meet someone, and suddenly feel either calm or my energy lifts up or totally restless. At first, I thought I was imagining it. But it kept happening. Around some people, I feel grounded. Around others, I feel like I’m carrying their storm. Like I’m tuning into their radio frequency without even realizing.

Even yesterday, while watching The Bear, I saw the same thing. One of the characters (Richie?), he walks in and the whole room changes. Everyone gets stressed. He doesn’t even have to say much. That’s when I randomly started reading about this thing called the heart’s electromagnetic field. Noticing the dots.

Turns out, our heart actually sends out energy. The HeartMath Institute says our heart creates a field that goes about 1 to 3 meters outside the body. And people around us can actually pick up on that even if they don’t know it. Adding a second layer which is gut brain axis. Basically, our gut and brain are always talking. That’s why when you’re nervous, your stomach flips. Or when you meet someone off, your stomach feels tight before your PFC even figures it out.

But evolution made things tricky. The amygdala, the brain’s panic button or the alarm system can hijack everything. It can mask down the part of your brain that sees the full picture. So even if your gut knows, your brain might ignore it. That’s why we miss the signs our body gives.

Interestingly, monks and yogis knew all this way before science. Maybe this is what they’ve been trying to teach all along to slow down, breathe, and listen to the body. Because when you breathe deeply and slowly, the vagus nerve gets activated, which connects your brain to your gut. It tells your body that you’re safe, calms your system down, and lets your gut handle both food and feelings better. They always spoke about lowering the mental noise, entering that peaceful state (like theta or even gamma), and letting the body speak again.

Right now, I’m not saying I have all the answers. My mind still runs in loops. But I’m starting to feel that my gut isn’t just reacting randomly. It’s wise. It’s picking up signals. It remembers what my brain forgets.

Not sure yet. I might be wrong. Maybe I’m just starting to notice the dots and someday, they’ll connect into something clearer.

Ending this with Einstein quote,

The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have created a society that honors the servant and has forgotten the gift.

Cheers

Check out the other post: Cognitive load and other things!

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Cognitive load and other things!

2–3 minutes

For the past one week, I’ve been working. Just in front of the screen. Not the aesthetic kind where you sip coffee and solve problems. Nooooo! Where your day begins with tasks, ends with more tasks, and you forget if you even spoke to someone about anything beyond work.

Deadlines were pretty close. Maybe I took too much on my plate, maybe the work itself grew wild. IDK. All I know is when I had time, my mind was already used up. Like a dead phone, but still running because there’s no choice.

I couldn’t write. Couldn’t talk to friends. Couldn’t even flip a book open. I didn’t feel low tho, I just felt done. Done for the day.

Eat, work, sleep. Repeat (SJ Suriya voice)

Maybe, it’s not more about time but about more cognitive load? I heard someone talking about it or a tweet? Not sure.

How much thinking space we get in a day. How much emotional and mental energy we have left for the things that don’t have deadlines (crucial ones).

Prioritizing the mental space might help, yet to experiment it on self. The energy I give to things. The capacity to hold thoughts, ideas, or even stupid silence. But here’s the truth bomb, that most of us don’t get the privilege to diversify our cognitive load. Some days it’s just one big block of effort, and we have to carry it all. And that’s reality. Not every day has balance. Sad tho !!!

I don’t know if it’s practical to balance it perfectly (not sure of balancing itself, where to perfection, idk, lol). But I think what is possible that is learning to recognize what truly needs that out precious brain space and what doesn’t.

Because if we don’t protect that space, even the things we love will feel like work. And that’s the last thing I want.

We don’t have the same brain, do we? I am not preaching genetics here! Some days I feel like mine is buffering while others are out here running n+ tabs and breathing (double inhale, long exhale, iykyk).

How do you manage it? What agency do you have?

Cheers

PS: raw !

Check out the other post: Maximizer or Satisficer?

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Maximizer or Satisficer?

1–2 minutes

In a world full of choices, the pressure to take the best decision is constant. From careers to relationships to the smallest daily decisions, the chase for the best never really ends.

Some tend to maximize. Research deeply, compare endlessly, and wait for the perfect option. Others satisfice and choose what feels enough and move forward, trusting that every decision need not be flawless.

A question beneath the both patterns is that “what is being optimized for?

Growth often demands us work. Peace leans toward stability. Freedom avoids anything that feels like a trap. What appears as indecision or quick one on the surface often reflects something more personal beneath it. The core value system.

Decision making is not always about one’s personality. It is about context, capacity, and clarity. Some decisions requires more time and weight of a maximizer’s mind while later doesn’t. It is not always one or the other and and it is rarely helpful to define oneself within a fixed box.

A fast choice is not always reckless. At the same time, slow one is not always wise. Every decision, at its core, reveals what feels most important in that moment. Whether it means striving for more or settling into enough, both are valid as long as the compass is honest. Unless it is optimized for what we think others might think.

Cheers

Check out the other post: Not every fall is a fault!

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Not every fall is a fault!

1–2 minutes

Decisions are often made with the information that is available at that time. Sometimes, the result is good. Sometimes, it is not. That does not mean the decision was wrong.

After making a decision, new information/clues may come. It may feel like the choice could have been better with the new insights. But that is only clear in hindsight. The result was not in full control. So, the outcome may be bad but the decision is not.

When every bad outcome is called a bad decision, confidence starts to break. It becomes harder to make choices in the near future.

Some careful decisions still fail. Some fast decisions works well. That’s why the process is what matters not just the result.

Not all good decisions will bring good results. Not all bad outcomes mean a mistake was made.

At the end, We have agency over our choices, not the results.

Cheers

Check out the other post: Two Minute Reads, Two Hour Echoes!

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Two Minute Reads, Two Hour Echoes!

2–3 minutes

There’s something oddly satisfying about writing that does both delivers quick clarity and leaves room for longer echoes.

Some days, I want to keep it crisp. Say what I mean and move on. No decoration, no detour. It feels sharp and clean, like wiping a mirror and seeing one honest thing. Those pieces are for the ones scrolling in-between tasks, looking for a sentence that sticks. Not sure of the readers tho.

But on other days, the writing wants to take its time. It stays with the question, turns it over, lets the thought unfold. Not for the reader, but because I haven’t fully understood it yet or some clarity on it. Like an oyster that hasn’t revealed its pearl.

This isn’t about pleasing the algorithm or trying to sound smart. It’s just a way to speak to both parts of me, the one that’s tired, and the one that’s still trying. There’s comfort in layering. A top layer for when the readers need clarity fast. A deeper one for when they are willing to stay with it.

Maybe it’s because attention is fractured. Maybe it’s because not all meaning needs long form. Some truths arrive fully formed. Others take their time. I prefer writing that allows for both.

Attempting to write something that can be read in two minutes. But also, letting it echo for two hours or two days or not at all. Not everyone will stay with a piece. But if someone does, I want the writing to meet them halfway.

It’s still something I’m figuring out. I’m not sure how well I’m doing it yet but this direction feels honest. Something in it makes me want to keep going.

I’m curious how this lands for other writers!

Cheers

PS: Inspired by Seth Godin

Check out the other post: Why build the ground first?

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Why build the ground first?

1–2 minutes

Some storms don’t come from outside. They start quietly inside houses, inside expectations, inside silence of oneself. And often, it’s not the shouting that breaks a person. It’s the emptiness around them when support should have been there.

Strength doesn’t always need a loud voice. Sometimes, it’s just knowing what’s right. Learning rights. Understanding what systems are built to protect, and which traditions are meant to control. Not all beliefs deserve to be carried forward especially the ones that don’t hold space for a full or happy or even peaceful life.

When a life is asked to shrink, just to fit someone else’s story, it’s okay to walk away from that version of life. Not everyone will understand. Some will say too much strength is arrogance. That’s alright. Approval isn’t the goal. Stability is. Staying alive is.

Support is not a favour. It’s a necessity. A few good friends, a safe circle, one person who listens that can change everything. And if no one shows up? Begin the work alone or start to find. Bit by bit, the right people appear.

Courage doesn’t come easy. Some days, even breathing feels like a battle. But still choosing life, even with all its weight, is the braver thing to do. Sometimes, it comes from finding different ways to fight, or different battles worth fighting, or moments of rest between the fighting.

Some systems do favour safety. Even strangers (use AI too) willing to speak up, they exist. The first step is knowing they do. The second is knowing this that no one else gets to decide how far a life can grow.

Even the hardest lives have soft tomorrows! Trust Thyself !

Cheers!

Check out the other post: One piece of the whole cake!

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One piece of the whole cake!

1–2 minutes

Some days just move slower. Not much shifts. Not much breaks open.

Things get done, but it all feels… quiet and calm. Not in a bad way. Just still. It’s not burnout. Not a high tho.

Just a stretch where everything stays in motion, but nothing feels sharp or new or clear. Maybe this is what the in-between looks like. Not dramatic. Not full of clarity. Just soft steps, small tasks, a lot of waiting without knowing what for.

Someone once said (Found on X)

A man on a thousand-mile walk has to forget his ultimate goal and say to himself every morning, ‘Today I’m going to cover twenty-five miles and then rest up and sleep”.

Makes sense.

Not every day needs to be the whole story. Sometimes, it’s just a slice. Still part of the whole cake.

Cheers

PS: Cheesecake

Check out the other post: The X² Club: The Search Begins

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The X² Club: The Search Begins

2–3 minutes

Lately, I’ve been drawn to stories of people who build. Not just startups or agri tech things. Anyone who goes that extra mile on themselves, who tries, who tinkers, who gets obsessed with a problem. Builders, makers, tinkerers, founders. They fascinate me.

But here’s the thing, every time I went looking, I found only a handful of women. Maybe I wasn’t looking in the right places. Or maybe the stories of women who build haven’t been told enough. Or loud enough.

That question kept playing in my head! Where are the women who build?

The spark might’ve started when I read Becoming. But then, life moved on. Spark faded. I forgot.

Then few months, I picked up the autobiography of Nina Lekhi, the founder of Baggit. Even if it was ghostwritten, some lines in there? Hit. Made me sit still. Think. And that’s when I realized I missed these stories. I wanted more of them. More of her. More of us. Not motivational quotes or shiny headlines but just honest, layered, messy stories of women who build, lead, rebuild.

So I’m starting a little experiment. Just out of curiosity, not pressure.

It’s called The X² Club. Named for the XX chromosome. But also for the exponential potential that shows up when women build even quietly. This isn’t a grand launch or a perfect pitch. It’s just an idea born out of curiosity and the desire to spotlight more brains from the XX side.

Maybe it’ll be a series of posts? Maybe it’ll become a circle, a club, a community? Maybe nothing at all? But definitely not a rant page. it’s a start with an IG page.

If this resonates and if you’re someone who’s building, creating, thinking, or even searching or know the stories, I’d love to hear from you.

Welcome to X² Club.

Cheers

PS: Not creating gender digital war but celebrating!

Check out the other post: Is this what happens when risk isn’t a muscle?

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